SINGING competition show The Voice has become “more like pro wrestling” as the longtime show now focuses on viral moments instead of “real talent.”
Season 26 of The Voice stars coaches Gwen Stefani, Reba McEntire, Snoop Dogg and Michael Buble.
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Season 26 of The Voice stars Snoop Dogg, Gwen Stefani, Reba McEntire and Michael Buble.Credit: Getty
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An insider revealed the show has been focusing on the nostalgia of the celebrity coaches as opposed to finding talentCredit: Getty
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Viewers flood social media to discuss the coaches instead of the singersCredit: Getty
The U.S. Sun can exclusively reveal the NBC competition show has changed from its goal of discovering new talent, an insider has claimed.
A source told The U.S. Sun, “The Voice has more in common with pro wrestling than a legitimate talent competition at this point.
“It’s about seeing famous personalities from back in the day mix it up and show unexpected sides of themselves,” the insider said of the coaches. “It’s a little sad that it’s not a place to see future pop stars anymore.
“But even on this diminished scale, it can still make money and still get people talking. There’s a reason it’s lasted this long, and it’s the vibrant mix of hosts, not the contestants.”
The insider continued, “It’s becoming a bit of a ‘Dancing With the Stars’-style project filled with nostalgia for the recent pop culture past.
“Nobody’s turning on the show to discover a future pop star anymore. The format has evolved past that, and that’s reflected in this updated cast.”
The source added, “This show is about hanging out for an hour a week with the huge artists you grew up with, and nobody is pretending that isn’t the reason people are tuning in!”
VIEWERS’ VOICE
On The Voice’s Instagram page, fans have admitted to tuning in to see the coaches instead of the contestants.
One commenter said of Snoop Dogg, “Every time I watch The Voice, I love you more and more. You have always rep’d the best of our generation. Even my 94 year old Grandma stays up to watch, ‘The Snoopy’ LOL.”
Another viewer wrote, “I’ve been watching since the first season. This is the best group of coaches ever. Snoop is already hilarious.
“Snoop and Reba a combo I never knew I needed in my life. I have loved Gwen for years. And Buble is fantastic. Please keep these four!”
A third commented, “You started the night off with a BANG #snoopdogg. You are the BEST!!!
“Love your spirit and you have made The Voice so much FUN to watch this year!!!!”
There are very few comments about the actual contestants on the show.
MILLION-DOLLAR CONTRACTS
And the show is likely paying the coaches millions of dollars to sign on.
The Voice coaches for Season 27
On June 5, 2024, it was revealed which four well-known musical acts would take a seat in the spinning coaches chair next year.
In a video shared on The Voice’s official social media accounts, they shared videos from the Season 27 coaches.
Adam Levine
Adam was one of the original coaches during Season 1 of the reality TV series alongside Blake Shelton, CeeLo Green, and Christina Aguilera.
The singer is most known for his role as the frontman of pop music group Maroon 5.
Kelsea Ballerini
The Grammy-award nominated artist will join The Voice in 2025.
However, during Season 20, she filled in for coach Kelly Clarkson.
John Legend
Returning coach John has been on the show since Season 16 in 2019.
The R&B singer, also married to Chrissy Teigen, was on the show during Season 12 as an advisor.
Michael Bublé
Michael will be joining The Voice during Season 26 and will continue his role as a coach during Season 27.
In the fall, he will sit alongside Snoop Dogg, Reba McEntire, and Gwen Stefani.
The U.S. Sun previously reported Reba was paid around $13 million for Season 25.
John Legend and Gwen also reportedly made $13 million for the seasons they appeared on.
John Legend, Michael Buble, Adam Levine and Kelsea Ballerini have been announced as the coaches for Season 27.
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An insider said the show has become about ‘hanging out for an hour a week with the huge artists you grew up with’
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